Urges Small Businesses to Match Email Address with Company Name
Critical Step for Credibility No Longer a Hassle
PR Newswire

VANCOUVER, Oct. 28, 2014 /PRNewswire/ --, part of Endurance International Group (NASDAQ: EIGI), and a global leader in domain names and web identity solutions, today announced a campaign urging global small businesses to take the foundational step of making their email address match their brand.'s offer of Google Apps for Work, which includes Gmail, makes the once daunting burden of registering a domain name and configuring custom, professional email at that domain a task that now even novice business owners can accomplish in minutes.

"Forging a memorable online identity requires using an email address that complements your company name," said Brian Unruh, General Manager for "It's surprising how many small businesses invest in marketing and advertising without first taking care of all-important foundational tasks like using email that matches their web address."

With the rise of online fraud, phishing, and email hacking schemes, security is a critical component of any modern email solution. Consumers are also more wary of "business" email when it is sent from an email account traditionally used for personal communication.'s offer of Google Apps for Work includes enhanced security and authentication measures, so private communications and confidential documents are encrypted with Google-backed security.'s offer of Google Apps for Work starts with a custom domain name unique to the small business. The domain name should be representative of the company's specialty or brand. After registering a domain name or using an existing one, customers can simply add's offer of Google Apps for Work, check out, and minutes later enjoy the power of a full, branded communication suite. The suite will enable customers to contact prospective clients with the legitimacy of an email address that uniformly matches their company name and web identity.'s offer of Google Apps for Work includes 30GB of email storage. Using the full Google Apps for Work suite, small businesses can utilize Google Hangouts to communicate with co-workers, share screens, and acquire customers. Google Docs, also accessed via a account, enables real-time collaboration and document editing. Google Drive acts like secure network storage for corporate backups and critical shared data. Google+ strengthens social media marketing and enhances search results by showing company images and promotions when new customers search on Google.

To learn more about's Google Apps for Work offering, visit

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Helping individuals and businesses become successful online since 2000, delivers high quality, reliable domain name registration and web hosting services at affordable prices., an ICANN-accredited registrar, offers a full range of solutions to create and market websites including web hosting, VPS hosting, email, SSL certificates, website design, and email marketing. For more information visit:

About Endurance International Group

Endurance International Group (NASDAQ: EIGI) helps small and medium-sized business owners establish, manage and grow their businesses by harnessing the power and promise of the web. As a leading provider of cloud-based platform solutions to help small and medium-sized business owners succeed online, Endurance International Group, through its family of brands – including Bluehost, HostGator, iPage,, A Small Orange, MOJO Marketplace and ResellerClub – supports over 3.7 million subscribers and is able to tailor solutions for small businesses at every stage and level of sophistication. For more information, visit and follow us @ LinkedIn, Google+ or on Twitter @EnduranceIntl. and the logo are trademarks of Endurance International Group – West, Inc. Endurance International Group and the compass logo are trademarks of The Endurance International Group, Inc. Other brand names of Endurance International Group are trademarks of The Endurance International Group, Inc. or its subsidiaries. 

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SOURCE Endurance International Group